maximum cleavage

Happy National Cleavage Day!

Ultimo, the UK’s leading designer lingerie firm is celebrating National Cleavage day!

To celebrate, we are offering FREE DELIVERY on all orders over £30 for only 3 days – so best get there quick!  Just enter the code FREEDELIVERY at the checkout to receive your postage free of charge.  Don’t forget that Ultimo also offers free returns as standard on all website purchases.

Ultimo shot to fame in 2000 when Julia Roberts wore an Ultimo plunge bra to boost her assets in Erin Brockovich. Since then Ultimo has become synonymous with cleavage enhancing bras and lingerie solutions, with ten patented and design registered innovations under its belt including winning awards for their fabulous fit and cleavage.

This includes the classic OMG Extreme Cleavage Bra, available online at priced at just £25.00 and within Debenhams stores nationwide. The bra, part of Ultimo’s new Miracle Solutions collection is available in sizes 30-38 A-DD.

Michelle said of OMG;

“Our aim when developing this bra was to create the “Ferrari” of all cleavage bras and Ultimo OMG is exactly that, as it’s infinitely more natural-looking compared with any cleavage bra currently on the market. Any female looking to boost their assets, this is how to do it.”

The patented and design registered OMG bra combines the firm’s unique ‘boob lift’ technology with its Grade-A silicone gel technology. The result, developed over two years costing a six figure sum, is a gravity-defying “OMG” cleavage that looks, moves and feels like the real thing.
Michelle added;

“People keep saying ‘cleavage is back’, but it never went away! Men will always love cleavage and women always feel sexier and more feminine with a fuller cup. The most common complaint from women is that their unhappy with their size and this bra is the perfect solution.

“We’re definitely seeing more women with proper curves in the media and on the runways, which is fabulous – so it’s a great time for women who are blessed with a good cleavage and if you’re struggling in that department there’s plenty of help at hand!”

Ultimo’s OMG cleavage bra has also been given the stamp of approval by top Hollywood plastic surgeon, Dr Garth Fisher – one of the most sought after breast surgeons in the world and board-certified by the American Board of Plastic Surgery.
Dr Fisher said;

“Ultimo OMG Bra is an incredible bra and I would recommend it to any woman looking to achieve an enhanced cleavage without going under the knife. It’s as close as you’ll get to the real thing and having a full breast augmentation.”

Our fashion ranges come with the same patented gel technology in Fixed Gel, Removable Gel, and no gel for the fuller bust.  For more information on specific styles, please go to

Plunge Bra

Party Dress SOS – I want cleavage!

Plunge Bra

OMGIf you’re looking to boost your assets this Christmas, this is the bra for you! The Ultimo ‘OMG’ Plunge Bra (£24) brings together Ultimo’s unique ICON ‘boob lift’ technology and Grade-A silicone gel technology to deliver spectacular uplift, whilst also adding TWO whole cup sizes. The result? A gravity-defying ‘OMG’ cleavage that looks, moves and feels like the real thing.  If you’re looking for the OMG effect, but for the fuller busted among you, we have the stunning DD-G Plunge bra which creates a flawless shape for bigger busts. The low front-moulded plunge and smooth cups combine to create the perfect foundation for under a figure hugging top. The bra maximizes cleavage and delivers spectacular lift, while the light moulded cup and bonded straps provide outstanding support.  With our ‘secret support’ within the cup, it allows for a more streamlined look and thinner straps without putting pressure on your shoulders.  Feel confident and be proud of your assets!

Plunge and Power BodyOMG